How to Follow Up on a Proposal Without Being Pushy

A structured follow-up cadence beats anxious, irregular check-ins.

1. Set expectations in the proposal itself about when you'll follow up.
2. Space follow-ups out reasonably (a week or more), rather than repeated quick pings.
3. Add value in the follow-up rather than just "checking in" — a relevant article, an answer to an anticipated question.
4. After 2-3 follow-ups with no response, it's reasonable to close the loop and move on.

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